اكاديمية التسويق الإلكتروني

Plans and strategies course

Plans and strategies course

In order to succeed in achieving your marketing goals, you must first analyze your situation, identify your strengths and weaknesses, and the obstacles you face, and then determine the tools you will use to reach your long-term goals.

This method is called strategic thinking.

In the plans and strategies course, you will learn everything you need to learn to build an integrated plan for your project

Course topics:

  • Identify the most important marketing channels that help you achieve your business goals.
  • Strategies for creating an integrated content plan to serve the objectives of marketing campaigns.
  • Create a complete marketing plan for your project.
  • How to analyze competitors and analyze their strengths and weaknesses.
  • What are the factors for the success of the marketing plan?
  • How to define the goals of your marketing campaigns and determine marketing budgets.
  • How to build a marketing plan using the SOSTAC Model
  • How to analyze competitors and analyze their strengths and weaknesses SOWT Analysis.
  • How to formulate and build the marketing objectives of the plan appropriately.
  • Strategies for implementing goals using different social media platforms.
  • How to distribute roles among the work team, manage the team, and follow up on the implementation of the plan.

Hours

6 hours

Price

260 SAR instead of  400

Duration

2 Days

What will you learn from this course?

The Determination of the target customer and how to target him in ads.

Knowing the most important points that make your ad attractive and achieve the highest return on investment

Knowing the basis of dealing with any advertising platform on the Internet

Knowing of the most important strategies and business plans for online advertising campaigns

Why to apply?

  1. If you are an entrepreneur, you will learn to define your long-term goals and develop a strategy to reach them in the long term.
  2. You will know the difference between short-term tactics and plans and key, long-term strategies and project goals.
  3. You will be able to analyze your project and know its strengths and opportunities to exploit them in marketing and developing it perfectly. You will also be able to know its weaknesses and the factors that threaten its continuation in order to overcome them.
  4. You will learn how to exploit social media and different digital platforms to achieve your goals
  5. You will know how to choose digital tools that are useful for achieving your goals, and how to avoid using digital tools that will not be of real benefit to your project
  6. In short, you will start achieving success for your project with confident steps.
  7.  

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Plans and strategies course